Latvian food production group AS Agrova Baltics (part of Agrova International) has decided to transition to 100% cage-free egg production at its Alūksne poultry farm. The company plans to complete this transition by the end of 2028, becoming the first egg producer in the Baltic states to implement the shift in full. The decision has been driven by rapidly growing demand for cage-free eggs in export markets and among retail chains.
Jurijs Adamovičs, Founder and Chairman of the Management Board of AS Agrova Baltics, commented:
“We are building an export-oriented, European-scale egg protein business, where our key clients already include international retail chains with a strong presence across Europe. These market players are rapidly shifting towards cage-free eggs, making this category the new industry standard.”
Agrova Baltics is already the leading producer in the Baltic region by the share of cage-free eggs, which currently accounts for approximately 80% of total production.
Egg production in Alūksne is carried out across five poultry houses, four of which already operate under aviary systems for laying hens. The remaining facility is scheduled for reconstruction by the end of 2028, completing the company’s full transition from enriched cage or colony systems to modern cage-free production technologies.
Adamovičs added:
“We clearly recognise that this transition will be challenging in the Latvian domestic market, where consumer purchasing power remains a key factor. In the short term, this may result in a certain decline in market share. Therefore, we will implement a gradual transition while maintaining more affordable product options for the local market over the next two years. At the same time, the entire European industry is moving in this direction, and as a responsible producer, we see it as our duty to adapt to these structural changes and continue strengthening our position in the European market.”
EUR 30 Million Investment Programme and Regional Job Creation
Alongside the modernisation of its existing infrastructure, Agrova Baltics is launching a EUR 30 million investment programme in Alūksne, aimed at further expanding and upgrading its production platform.
The programme includes the construction of three new poultry houses, as well as a substantial upgrade of the egg sorting and packing facility, expansion of the feed mill, and the development of organic fertiliser production. In addition, the investment will support a range of complementary infrastructure improvements designed to create a fully integrated, state-of-the-art production complex.
The project is aligned with Agrova’s zero-waste strategy, ensuring efficient utilisation of all by-products across the value chain and reinforcing the company’s commitment to sustainable and responsible production practices.
The investment is supported by the company’s strategic partner, Accession Capital Partners (ACP), providing additional capital to accelerate growth and export expansion.
The new facilities and upgrades will significantly increase production capacity, create new jobs in Alūksne, and contribute to the development of the regional economy in Vidzeme.
The three new poultry houses are scheduled for completion in the first half of 2027. Following completion, the share of cage-free production will increase to approximately 90% of total capacity, further strengthening Agrova Baltics’ leadership position in the region.
About Agrova
Agrova is a European agri-food brand and group, with Agrova International as its main shareholder. The group specialises in egg production and processing, as well as the development of egg products and functional nutrition solutions. The group was established in 2025 in Riga, Latvia, by entrepreneur Jurijs Adamovičs, with the aim of building a globally competitive platform for egg and egg product production, based on agricultural excellence, science, and responsible practices across the entire value chain. Currently, Agrova operates production facilities in Latvia and the United Kingdom, supplying retail chains, foodservice operators, and food industry companies across Europe.
Additional information:
Viktorija Gulbe
Marketing Director, Agrova International
+371 29505915
viktorija.gulbe@agrova.com
www.agrova.com